Audience Measurement Consolidates As ComScore Closes $768M Rentrak Acquisition

 Some more consolidation in the online measurement and analytics space: today comScore has announced that it has closed its $ 767.7 million deal to acquire Rentrak in an all-stock deal that brings together Rentrak’s TV and cinema audience tracking business with… Continue Reading

Microsoft To Launch “Minecraft Education Edition” For Classrooms This Summer, Following Acquisition Of Learning Game

 Microsoft is further expanding on its investment in Minecraft, bought in 2014 for $ 2.5 billion, by acquiring a learning game called MinecraftEdu for an undisclosed sum. The game, produced by a company called Teacher Gaming LLC, allows teachers to use Minecraft… Continue Reading